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Digital Lab

The modern communication mix’s fragmented nature of media management makes it decisive to explore and test new models and approaches, develop and refine existing strategies to evaluate and integrate brand propositions both online and offline. Propaganda Digital Lab team together with Propaganda Creative Lab and Propaganda consulting constantly work to develop new methodologies to integrate social media marketing using word of mouth and digital marketing in order to deliver measurable results for our customers. We develop methodology for identifying and engaging influencers and activating networks of people to share and recommend products, services and issues. We create engaging experiences designed to ensure awareness, brand loyalty, advocacy and conversion. 

Propaganda Digital Lab team explores new models and approaches that are now governing digital communications including social networking, web 2.0, blogging, and subscription-based communications tools, Search Engine Optimisation (SEO), Pay Per Click (PPC), types of online advertising, advergaming, email marketing, viral marketing, online PR, affiliate marketing and social media. We consistently develop and test new ways to enhance your customers reach online and deploy innovative content for emerging platforms.

We have a huge experience in web-site, online shops, e-auction and Facebook application development that is based on our in-house developed user-friendly CMS.

To view our last project of online shop and e-auction please follow the link:

Our Expertise

Which element is not a part of extended marketing mix 7 P’s model?